Archive for the ‘Branding | Marketing’ Category
  • Dress For Success
    by The Dreambox Team
    Posted January 7th, 2011 at 6:22 am
    One of the things that I attempt to instill into event planners often is that it is important for your appearance to match the image that you are wishing to portray.  The analogy that I use the most often is that people dress for the type of job that they envision doing.  If you’re going to paint a house you’re probably not going to wear a 3 piece suite or a ball gown for that task, you know that it’s a messy assignment and you’ll probably want to wear clothing that you don’t mind ge...
  • Get Your Brand On!
    by The Dreambox Team
    Posted January 13th, 2010 at 10:56 pm
    Join us in welcoming guest blogger Jai Stone, The Brand Coach.  Jai, a certified celebrity branding expert, works with celebs across the globe to increase their brand awareness.  She will visit with us from time to time and share thoughts about celebrity branding and event branding as a whole.  Enjoy! The word ‘brand’ has been applied to products and companies for decades, but by the turn of the millennium we clearly saw the emergence of personal applications to the concept. Certain...
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